How to prevent and handle bad reviews
Social media and other review sites can be a great way for businesses to showcase their good reviews. Similarly, a bad can be viewed by many and can harm sales. However, knowing how to handle a bad review can help to reduce its impact and, in most cases, satisfy an unhappy customer.
Here are some simple strategies on how to handle bad reviews:
Check websites and social media platforms – Check the company’s social media sites often to know when reviews have been posted. Closely monitoring these platforms will help identify bad reviews before they have been viewed or shared. Google Alerts and private review websites offer notifications to alert company’s when a review has been posted.
Acknowledge the review – Always acknowledge a bad review so that the reviewer knows that the review has been seen. On sites such as Facebook, you could hit the “like” or “wow” buttons. For other platforms, you can leave a message thanking the reviewer for their feedback and letting them know that you are checking on the matter and will get back to them shortly. Take the conversation offline by asking the reviewer for a contact number or offer a number to reach the company directly.
Compensate – Satisfying the customer will include offering a refund, a discount, or redoing a service. However, do not offer any details of compensation publicly as other customers will be encouraged to complain. If the customer is satisfied, politely ask them to remove the review by highlighting how much damage it will cause.
Revdex is an online business directory that allows to report scam for a products and services. Consumers can post a review for any business, even if there is not an existing profile. Businesses can create their own profiles and respond to reviews.
Visit the site to file complaint about unauthorized charges, file complaint about airlines or any such issues.